Sanford Health

Manager of Product Lifecycles | Health Plan Product Development

Sioux Falls, South Dakota
Join our team!
Oct 21, 2020
Job Type

Sanford Health is one of the largest and fastest-growing not-for-profit health systems in the United States. We're proud to offer many development and advancement opportunities to our nearly 50,000 members of the Sanford Family who are dedicated to the work of health and healing across our broad footprint.
See yourself at Sanford!

Facility: Cherapa Place Building

Location: Sioux Falls, SD

Address: 300 N Cherapa Pl, Sioux Falls, SD 57103, USA

Shift: 8 Hours - Day Shifts

Job Schedule: Full time

Weekly Hours: 40.00

Job Summary

The Manager of Product Lifecycles is responsible for the strategic development and leadership of the product development team. Leads team to develop strategies to meet the Sanford Health Plan financial performance and growth goals through integrated product offerings. Responsible for the day-to-day performance of the product development team. Manages and coordinates product development activities within the department. Develops best practices to ensure commercial products are positioned to meet Sanford Health Plan strategies and membership goals. Strives to improve the customer experience and value of products provided by the Sanford Health Plan.
Drives the analysis, development and monitoring of new and existing products and services. Participates in conducting market research and analysis, measuring customer preferences, industry standards and trends. Monitors national carrier and local competitor products. Collaborates with other teams to evaluate, analyze and modify benefit designs, networks and pricing to ensure marketability of products. Partners with leadership team to develop proposals for innovative products and services that will ensure product positioning. Provides financial projections, sales forecasts and marketing and implementation plans for new products.
Educates all levels of staff on product features and assists with implementation of new products and enhancements as needed. Manages relationships with vendors, product development partners and affiliate contracts. Participates in budget forecasting. Possesses strong critical thinking and problem solving skills. Possesses advanced knowledge in benefits design, insurance industry processes, fully-insured and self-funded plan designs. Demonstrates strong abilities in creative thinking, project planning, new product development and effective communications.

Department Details

This position will oversee a team of product managers who are responsible for each commercial market segment including ACA Individual and Small group, vendor strategies, and health system integrations. Working together, they will be required to identify new opportunities as well as ensure existing products continue to meet regulatory requirements, market demand, and perform as intended. This position will work closely with operations teams to examine product feasibility, marketing/promotional collateral, and sales strategies ensuring member experience expectations are met while balancing profitability. He or she will be directly involved in the research and monitoring of the existing client base along with new opportunities within existing and emerging markets.


Bachelor’s degree in business, marketing, economics or healthcare administration required. Master’s degree preferred.
Minimum five years’ experience in new product development or business management. Previous insurance sales experience helpful.
Sanford is an EEO/AA Employer M/F/Disability/Vet.
If you are an individual with a disability and would like to request an accommodation for help with your online application, please call 1-877-673-0854 or send an email to .

Job Function: Health Plan

Req Number: R-31940

Featured: Yes

Similar jobs

Similar jobs