Business Analyst / Eloqua Admin
- Employer
- Horizontal Integration
- Location
- Minnesota
- Salary
- Competitive
View more
- Industry
- Office and Administration
- Role
- Administrative
- Job Type
- Long-Term
- Hours
- Full Time
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A DAY IN THE LIFE
- You will work with our current marketing automation platform administrators as an additional level of support for marketers, system issue escalation and resolution while ensuring global compliance.
- Work towards compatibility standardization from Oracle-Eloqua to all other integrated systems (CRM, Digital events, VOC, DMP, CDP, etc.)
- Be able to participate in Global marketing tech stack inventory and analysis
- Drive data dictionary and documentation at an enterprise level
- Be able to work across all teams and regions within the organization, while facilitating relationships to both our internal and external customers
- Coordinate with various stakeholders to ensure all business requirements are met when templates are created and/or enhanced
- Create, coordinate and deliver onboarding, refresher and system enhancement instruction for marketing automation tool, Oracle-Eloqua
- Conduct back-end routine maintenance in Oracle-Eloqua system (media library clean-up, user access, template designs) and assist with tool configuration and enhancements
- Develop baseline metrics and visualizations marketing, sales and e-commerce can utilize for system audits and event performance
MUST HAVE (Minimum Qualifications)
- Knowledge and experience of modern marketing best practices
- Experience using Microsoft Office Suite (Excel, Word, PowerPoint, Outlook)
- Competency across media, data, analytics and optimization skills
- Comfortable working in a fast-paced work environment and managing multiple projects with great attention to detail
- Global mindset toward platform implementation, compliance and regulatory processes, often customized for the needs of the region. This may require meetings and availability outside traditional business hours, as needed.
- Ability to create concise and powerful report outs for consumption at a variety of job role levels
DESIRED/PREFERRED QUALIFICATIONS NICE TO HAVE (Preferred Qualifications)
- 5+ years of Oracle-Eloqua administration experience
- API integrations and ETL familiarity
- Able to manage multiple deadline-driven projects and wear many hats when necessary
- Strategically-minded, must be able to spot opportunities to add value at every stage
- Passion to learn and expand hands-on technical skills
- Experience in health and life-science vertical preferred
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