UX Content Specialist
- Employer
- Horizontal
- Location
- Minneapolis
- Salary
- Competitive
View more
- Industry
- Technology
- Role
- Other
- Job Type
- Other
- Hours
- Full Time
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Description:
- The Content Author/Creator works with the Content Strategy lead, marketing colleagues and other business partners to meet the content demands for the website.
- The primary responsibility of this role is hands-on with Adobe Experience Manager (AEM) components and templates, web page creation and publishing.
- In addition to CMS publishing, this role will support content writing and editing needs on an as-needed basis.
- - Collaborate with product marketing, business lines, UX and Search Engine Optimization peers to create world-class customer experiences
- - Work in a cross-channel environment publishing content for desktop/laptop and mobile devices
- - Assist in gathering requirements and assessing content authoring needs of a given project
- - Update content logs, copy documents and other documentation systems
- - Provide strategic content recommendations and writing/editing support for product managers and business lines, and other content stakeholders
- - Ensure professional-quality content for secure online/mobile banking interfaces, responsive websites, mobile apps, online lead/application forms, marketing pages and other cross-channel websites
- - Analyze and understand end-to-end customer experiences to make sure all content is consistent in voice/tone/construction and technically correct
- - Collaborate and partner with other U.S. Bank content authors, creators and strategists as appropriate to ensure consistent tone of voice and messaging for customers
- - Write and edit a variety of digital content as needed, including marketing pages, informational content, navigational elements, form field labels and messaging, error messages, contextual help, alert messages and FAQs
- - Participate as an observer in user interviews and usability
- - Work with development and other internal team members on project implementation and launch activities, including stand-up meetings, defect resolution, acceptance testing, etc.
- - Bachelor's degree, or equivalent work experience
- - Prior experience authoring content for an enterprise website
- - Three or more years of CMS content authoring experience preferably within the financial industry
- - Bachelor's degree in English, Journalism, Communications, Marketing or related field
- - 3 years of professional experience authoring and writing for websites, mobile apps, software, or other digital platforms; transactional
- - Strong interactive writing/editing skills (work samples required)
- - Experience collaborating with large teams using outstanding communication skills
- - Experience successfully executing and balancing multiple projects and tasks
- - Demonstrated ability to write clear, compelling content that adheres to style guidelines and is substantially error-free
- - Attention to detail, especially as it relates to complex customer interactions and compliance-mandated content
- - Experience working with multiple stakeholders in a fast-paced, deadline-driven environment, with proven ability to respond flexibly to changing priorities
- - Ability to problem-solve and work independently when necessary
- - Expert in Microsoft Office
- - 1 year of experience in financial services, preferably online banking, wealth management and investments
- - Experience with Adobe CMS content authoring, wireframes and design/prototyping software
- - Experience working with UX, product and SEO teams
- ??? AEM Adobe Experience Manager version 6.1 or 6.4
- ??? Authoring or writing for websites
- ??? Attention to detail
- ??? Project Management experience
- ??? Copywriting
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