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Regenerative Business Leader, Wound Reconstruction & Care - Northcentr

Employer
Integra
Location
Minneapolis
Salary
Competitive

View more

Industry
Construction
Role
Other
Job Type
Long-Term
Hours
Full Time

Responsibilities

As part of the Wound Reconstruction & Care team, the Regenerative Business Leader (RBL) will be responsible for driving business initiatives that positively impact regional performance of the Regenerative product portfolio. The RBL will work with Regional Sales Management and Sales Specialists to identify opportunities that produce significant new Regenerative Sales. The RBL will possess a deep understanding of Integra's Regenerative products and will know how to effectively position these products with the customer. The candidate will have a demonstrated record of consistent success selling collagen based products to surgeons for use in chronic and acute wounds (inclusive of burns) and plastic and reconstructive surgery. Experience selling to outpatient wound care call points is also a plus.

Essential Duties and Responsibilities:

Executes National Campaigns at the Regional Level

Leads marketing/promotional campaigns within assigned region. Drive new product launches and consistent messaging for new and existing products.
Acts as Regenerative Expert (Clinical application and technology). For instance:
National expert on treatment of burns - takes lead on field communication around burn treatment best practices.
National expert on treatment of complex wounds involving foot & ankle reconstruction
National selling best practices lead
Partners with the Regenerative Marketing Group to craft field level initiatives that result in near term business growth.
Partners with the enterprise sales team and regional sales management to launch GPO and IDN contracts.
Leads Regional Sales Planning, Execution, and Monitoring

Participates in regional and national sales meetings

Partners with Regional Sales Management to develop regenerative sales strategy for overall region and for key accounts within region
Provides planning tools to full-line sales reps (and distributors) to facilitate territory sales planning
Develops metrics with Region Sales Management to monitor region sales performance to goals
Drives field level activities to cultivate new accounts while growing business at existing accounts
Manages deployment of key resources at regional level to drive business performance
Creates monthly reports analyzing regional business performance

Develops Key Account Business Plan

Drives growth in sales of the Regenerative Collagen Portfolio at key accounts within assigned region. Key accounts will include Integrated Healthcare Delivery Networks, Burn Centers and VA Hospitals.
Develops written strategic business plan for developing key account business (top 10 to 20 accounts)
Develops key relationships in targeted facilities
Fosters the development of key opinion leaders within region; Partner with VP of Professional Affairs for Regenerative Technologies to create strong corporate relationship
Develops Key Account Business Plan

Drives Achievement of Regional & National Sales Goals

Facilitates key customer meetings to drive existing or new business
Provides expertise in clinical settings and at convention/sales meetings to promote sales and further Integra's reputation in the marketplace.
Provides expertise for national and regional surgeon education and product sales training of company representatives.
Provides updates to the Region Manager and Region Sales Team regarding competition, product use, clinical updates, reimbursement and other important business metrics.
Conducts regular field sales visits with region salespeople to assist in sales execution and professional development of the team.
Conducts product presentations or instruction to small and large groups to promote adoption and increased utilization at the customer level (inclusive of performing in-services for key healthcare staff - OR and ICU)
Provides field support in areas of product reimbursement & product complaint handling

Qualifications

The requirements listed below are representative of the knowledge, skill, and/or ability required for this position

Education

o Bachelor's Degree required

Type and Number of Years of Experience

o Preferred 5-7 years sales experience, 3+ years of outside medical sales experience, preferably with regenerative product line.

o Previous record of above quota sales performance

o Skilled at coaching/developing sales colleagues

o Demonstrated analytical, written, and verbal skills

o Demonstrated confidence to communicate with surgeons and hospital personnel

o Demonstrated competence of anatomy and physiology as it pertains to the Integra Extremity and Reconstructive collagen product line

o Must possess a valid driver's license

Other Requirements:

Travel is required by automobile, train, bus, and airplane within Regenerative Sales Specialists assigned territory
Travel may extend outside assigned territory when product assistance is required
Travel responsibilities extend to corporate office, professional conventions and conferences, and any other determined by director
Travel responsibility is approximately but not limited to 75%; some weekend travel will be required to support key customer events at the regional and national levels.
Relocation dependent on current location
Must be able to lift and carry 40lbs

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