Skip to main content

This job has expired

Search Engine Marketing Analyst

Employer
Digi-Key Electronics
Location
Thief River Falls, MN
Salary
Join our team!

View more

Industry
Technology
Role
Other
Job Type
Long-Term
Hours
Full Time

Job Details

Digi-Key is one of the fastest growing distributors of electronic components in the world. Since its founding in 1972, Digi-Key has been committed to offering the broadest selection of in-stock electronic components, as well as providing the best service possible to its customers, aiding engineers through the entire design process, from Prototype to Production. This has led the company to be highly ranked year after year in industry surveys in North America as well as Europe and Asia, in categories covering such facets of business as availability of products, speed of service, responsiveness to problems, and more.

Search Engine Marketing Analyst
Schedule: Monday- Friday 8:30 am- 5:00 pm
Position Overview
The Search team is responsible for driving traffic and visibility to Digi-Key's website from search engines through both paid and unpaid efforts. The Search Engine Marketing Analyst is responsible for the implementation and management of paid search marketing campaigns. This involves working with internal and external partners to drive business growth through search engine traffic.

Responsibilities

Must be able to...
  • Handle day-to-day paid search campaign management including budget allocation, ad copy testing, and campaign optimizations
  • Work closely with contacts from major search providers (Google, Bing, etc.) and agency partners to optimize ad campaign performance
  • Identify translation needs for campaigns and initiate requests to internal translation team
  • Develop and maintain performance reports summarizing paid search activity in relation to departmental goals and KPI's
  • Analyze data from multiple sources in order to best optimize campaigns
  • Stay in tune with industry updates and our competitive landscape
  • Keep up do date with paid search best-practices and strategies
  • Collaborate with Search Engine Optimization (SEO) team to uncover areas of opportunity for both SEO and SEM
  • Understand where data resides and know how to access or who to contact to get the information they need (analytics, corporate research, DEC, Optimize)
  • Grow the customer count and profit associated with the SEM program through superior campaign management and project

Other Typical Tasks May also Include:
  • Take notes and help execute activities that results from SEM efforts
  • Take on additional responsibilities from the SEM Sr. Analyst
  • Travel when necessary

Nothing in this job description restricts management's right to assign or reassign duties and responsibilities to this job at any time.

Required Knowledge, Skills and Experience

Minimum/Essential Qualifications:
  • High School diploma or equivalent
  • One to two years of experience working at Digi-Key with experience in Marketing or in customer|supplier facing related role
  • Understanding of the various functions of Digi-Key, how they work together as well as the industry Digi-Key operates in
  • Knowledge of Digi-Key brand and its principles
  • Generally, spend the workday sitting at a workstation and operating computer devices, such as, but not limited to keyboard, mouse and screen
  • Generally, spend the workday performing repetitive motions that involve or affect the hands, head, and other parts of your body
  • Must be able to perform the following behavioral competencies; attention to detail, communication, customer/client focus, ethical conduct, initiative, manages execution, marketing capacity, personal effectiveness/credibility, positive attitude, professionalism, problem solving/analysis, project management, thoroughness, and time management

Preferred Qualifications:
  • Two Year Degree in Marketing, Business Administration or similar area of study or equivalent, relevant work experience
  • DKU Graduate
  • Google Adwords certification
  • Knowledge in the following tools/systems: Google Adwords, Bing Ads, Yahoo Japan, Baidu, Naver, 360, Bid Management Tool Experience, Excel & PPT, and Analytics - GA or Webtrends


Digi-Key Electronics is an Equal Opportunity Employer . We encourage qualified minority, female, veteran and disabled, and other diverse candidates to apply and be considered for open positions.

If you are an applicant with a disability and need a reasonable accommodation for any part of the employment process, please contact Human Resources at 1-800-338-4105 or careers.us@digikey.com .

Company

As one of the fastest-growing electronic component distributors in the world, Digi-Key is ramping up. And we’re giving quality people lots of opportunities to grow. Here, you can find a role that fits your future with career development resources and an industry-leading benefits package including an $18/hour starting wage for full-time entry level positions with an additional $2,000 sign-on bonus. No matter where life takes you, Digi-Key is the kind of place you’ll want to stay put.

 

BENEFITS & PERKS:

We believe in hiring the best people - and offering a benefits package that makes them want to stay for the long term. Check out the benefits and perks you'll receive as a valued Digi-Key employee.
 

  • Health Insurance Plan
  • On-Site Clinic - save time and money without a co-pay or a need to clock out
  • Relocation Assistance - you could be eligible for relocation assistance 
  • 401(k) - with matching funds
  • Flexible Spending Account - enables you to pay for unreimbursed medical and dental expenses.
  • Time Off  - competitive time off to meet your needs

 

Company info
Website
Telephone
888-671-1725
Location
701 Brooks Avenue South
Thief River Falls
Minnesota
56701
United States

Get job alerts

Create a job alert and receive personalized job recommendations straight to your inbox.

Create alert