Digital Content Editor, Health and Caregiving - Next Avenue
- Employer
- Twin Cities Public Television (Tpt)
- Location
- Saint Paul
- Salary
- Competitive
View more
- Industry
- Agriculture
- Role
- Editor / Journalist / Freelance Writer
- Job Type
- Long-Term
- Hours
- Full Time
Next Avenue, the leading public media journalism source serving readers 50+, is looking for an experienced Health and Caregiving Editor to lead daily publishing and strategy in a rapidly changing space. This editor is responsible for coverage of everything from pragmatic guides to living longer and better, understanding Alzheimer's disease from prevention to caring for a loved one, to advice on handling the day-to-day challenges of caregiving as well as step-by-step instructions on planning for end-of-life care. Key responsibilities include planning, editing, writing and publishing multiple articles and features each week.
This is a rare opportunity to shape the direction and content of two major beats in a mission driven, creative and forward-thinking work environment. The successful candidate will drive fresh and timely story angles and provide exceptional, informative and engaging service journalism that attracts a sizable readership.
MAJOR AREAS OF RESPONSIBILITY:
- Drive health and caregiving channel strategy by setting areas of coverage, identifying opportunities for new features and funding opportunities, and leading enterprise reporting that sets us apart from competitors.
- Meet an expectation of planning and publishing 8-12 articles/features per month and within budget.
- Guide a team of outside contributors in creating unique and original reporting.
- Track and report out on story performance and fold learnings into future work.
- Format articles and features in CMS (Wordpress) to ensure optimal presentation.
- Collaborate with product, audience and business managers to ensure reach, engagement and revenue goals are met.
- Maintain an unequivocal commitment to accuracy, fairness and ethics.
- Demonstrate a passion and ability to learn new products, techniques and tools to create compelling and groundbreaking products.
JOB REQUIREMENTS:
- 5+ years journalism experience, preferably including at least three years covering a consumer health beat.
- Successful track record of managing freelancers, budget allocation, and hitting deadlines.
- 2+ years publishing within a CMS, optimizing images and SEO, and writing compelling headlines. Experience with WordPress a plus.
- Understanding of how to frame content geared toward people over 50.
- Familiarity with behavioral analytics (i.e., Google Analytics), gleaning insights and putting them into action.
- Ability to collaborate in a small team setting with an "all hands-on deck" attitude and flexibility.
- Exceptional interpersonal, verbal and written communication skills.
- Exceptional organizational and time management skills.
- Exceptional attention to detail.
- An audience-focused mindset, curiosity and willingness to try new approaches, and a commitment to contributing to an inclusive work environment.
Based in Twin Cities PBS (TPT), this is a full-time position that can be done remotely; our office headquarters is in St. Paul, Minn.
Twin Cities PBS is proud to be an Affirmative Action, Equal Employment Opportunity, Veteran and Disability employer, and are committed to a diverse and inclusive workplace. If you need assistance and/or a reasonable accommodation during the application or recruiting process, please contact us at .
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