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Account Executive

Employer
Mystic Lake Casino Hotel
Location
Prior Lake
Salary
Competitive

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Areas of Responsibility:
  • Revenue Goals
  • Client Relationships
  • Industry Knowledge, Business Acumen and Brand Reputation
  • Contract Management and Process Execution
  • Client and Enterprise Communication
Job Summary: The Account Executive is responsible for contributing to group sales revenue for assigned markets that meet or exceed individual target revenue goals through the prospecting process of securing new clients and maintaining existing client relationships to increase engagement in the Gaming Enterprise service offerings. Specific focus will be on contacting, negotiating and building relationships with new and existing accounts to establish hotel occupancy while increasing brand awareness throughout the community, and meetings and events industry. The Account Executive must be proactive, motivated and skilled at meeting and exceeding stated deliverables on a regimented timeline. Primary Duties: Revenue Goals
  • Responsible for meeting or exceeding individual revenue targets and contribute to group sales revenue for assigned market including contract revenue in guestrooms, catering, meeting room rental, audio visual as well as enterprise outlets when appropriate.
  • Actively and consistently prospect and develop new and existing accounts. Develop and execute strategies to target revenue for the hotel.
Client Relationships
  • Responsible for maintaining and developing client relationships to establish hotel occupancy while increasing brand awareness throughout the community and meetings and events industry.
  • Responsible for driving guest loyalty by delivering excellent service throughout each guest experience.
  • Develop and maintain relationships with current and prospective clients to produce group and/or convention business, to include room sales, food & beverage sales, catering/banquet services and other ancillary revenues.
Industry Knowledge, Business Acumen and Brand Reputation
  • Directly manage and coordinate client accounts. Actively up-sell each business opportunity to maximize revenue opportunity. Distribute information to all departments regarding needs and requirements of groups, meetings and events taking place. Coordinate with multiple departments including Catering Sales, Food & Beverage, Hotel, etc. Prepare sales proposals, contracts, group resumes, reports, etc.
  • Knowledge of market trends and competition with the ability to share/shift business.
  • Develop and promote casino/hotel brand awareness by traveling to and attending industry events, tradeshows, and feeder markets to find and secure business.
Contract Management and Process Execution
  • Adhere to sales and catering processes and systems by developing proposals, contracts and initial catering details for client review and accurately use sales systems to block and secure business consistent with department guidelines.
  • Establish payment and billing processes and communicate to departments and team members and support Group Billing Coordinator with the final billing of contracted events when requested.
  • Ensure all information relevant to the successful execution of the contracted event is clearly communicated to assigned Conference Service Executive at contract turnover and throughout the planning stages if needed.
  • Determine the full value of a piece of business coming to the Gaming Enterprise and when executive level approvals and review are needed before contractual and verbal commitments are made to the client.
  • Write, understand, and negotiate complex and detailed contracts to ensure the Gaming Enterprise is legally protected from liability while considering the needs and requirements of the client.
Client and Enterprise Communication
  • Proactively, effectively, and professionally communicate within and across all departments to strengthen relationships between team members and support a collaborative and positive working environment.
  • Influence clients and sell the features of the Gaming Enterprise through polished and professional verbal and written communication as well as formal presentations.
  • Consistently apply and live the Purpose, Vision, and Values (PVV) in every interaction.

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