Digital Analyst
- Employer
- Digi-Key Electronics
- Location
- Thief River Falls, MN
- Salary
- Join our team!
View more
- Industry
- Financial Services and Banking
- Role
- Business Analyst
- Job Type
- Long-Term
- Hours
- Full Time
Job Details
Position Overview:
The Digital Analyst will join a high-performing Digital Analytics team to provide actionable insights through web analytics data to the business. The Digital Analytics team collaborates with all areas of the business, not limited to, senior leadership, key content stakeholders, marketing managers, user experience and developers. The role as a digital analyst is responsible for analyzing website performance, reporting onsite customer behavior, channel marketing analysis with an emphasis on email marketing, and email campaign metrics through web analytics reporting. Analysis is accomplished through discovering data insights that result in actionable recommendations for improving marketing ROI, campaign performance and the digital customer experience.
This is not exclusively an essential onsite role, though may require some onsite attendance.
Responsibilities:
Must be able to...
- Assist in preparation of analytical metrics, dashboards and reports through Google Analytics and communicate results to appropriate personnel.
- Collaborate with business key stakeholders to define Key Performance Indicators and identify potential opportunities through data analysis and results.
- Measure and report performance of digital marketing campaigns and assess against goals (KPIs)
- "clean" data through data validation by reviewing reports, performance indicators to locate and identify tagging issues and provide recommendations for tagging updates
- Use developer tools to identify analytics tagging
- Build dashboards through BI tools for stakeholders and business presentation
- Use good judgment in prioritizing and exhibit a keen sense of urgency while working independently
- Demonstrate the following behavioral competencies: Attention to Detail, Marketing Capacity, Problem Solving/Analysis, Thoroughness, Time Management, Communication Proficiency, Project Management, Planning and Organization
Other Typical Tasks May Also Include:
- Deliver ad hoc reports when requested
- Participate in administrative staff meetings and attend trainings and seminars
- Taking on additional responsibilities from the Sr. Digital Analyst
- Travel, when necessary, less that 10% of the time
Required Knowledge, Skills, and Experience (Minimum/Essential Qualifications):
- High School diploma or equivalent
- Training/Certification or equivalent experience of Analytics Platform - Google Analytics, GA4
- Must have knowledge in the following tools/systems - BI Visualization tools, Browser Developer Tools, Tag Management System
- Experienced level over web analytics and dashboard tools
- Proficient in Microsoft Office
- Generally, spend the workday sitting at a workstation and operating computer devices, such as, but not limited to keyboard, mouse, and screen
- Generally, spend the workday performing repetitive motions that involve or affect the hands, head, and other parts of your body
Preferred Qualifications:
- Two-year degree or 2-4 years of experience in Marketing, Data Analytics, Economics, Mathematics, Business Administration or similar area of study or equivalent, relevant work experience
- Analytical thinker with strong theoretical and research proficiency.
- Proven analytical skills; ability to analyze raw data, draw conclusions and develop viable recommendations
- Strong visual capabilities for data analysis and presentation
- Ability to comprehend and interpret competitor strategies and consumer behavior.
- Thorough knowledge of marketing programs and strategies.
- Ability to gather large amounts of data and convert it into meaningful analysis.
- Solid organizational skills and detail oriented.
- Ability to work under pressure and meet strict deadlines.
- Strong proficiency in math, web analytics and business research tools.
- Solid written and verbal communication skills.
- Ability to simplify complex information into a user-friendly format.
- Proficient in Microsoft Office, databases and statistical packages.
- Working knowledge of innovation best practices
- Passion for creating new ideas, for customer eccentricity and an insatiable curiosity around the industry and competition
- Generally, spend the workday sitting at a workstation and operating computer devices, such as, but not limited to keyboard, mouse and screen
- Generally, spend the workday performing repetitive motions that involve or affect the hands, head, and other parts of your body
Digi-Key Electronics is an Equal Opportunity Employer. We encourage qualified minority, female, veteran and disabled, and other diverse candidates to apply and be considered for open positions.
If you are an applicant with a disability and need a reasonable accommodation for any part of the employment process, please contact Human Resources at 1-800-338-4105 or careers.us@digikey.com .
Equal Employment Opportunity is the Law
Equal Employment Opportunity is the Law Supplement
Pay Transparency
Company
As one of the fastest-growing electronic component distributors in the world, Digi-Key is ramping up. And we’re giving quality people lots of opportunities to grow. Here, you can find a role that fits your future with career development resources and an industry-leading benefits package including an $18/hour starting wage for full-time entry level positions with an additional $2,000 sign-on bonus. No matter where life takes you, Digi-Key is the kind of place you’ll want to stay put.
BENEFITS & PERKS:
We believe in hiring the best people - and offering a benefits package that makes them want to stay for the long term. Check out the benefits and perks you'll receive as a valued Digi-Key employee.
- Health Insurance Plan
- On-Site Clinic - save time and money without a co-pay or a need to clock out
- Relocation Assistance - you could be eligible for relocation assistance
- 401(k) - with matching funds
- Flexible Spending Account - enables you to pay for unreimbursed medical and dental expenses.
- Time Off - competitive time off to meet your needs
- Website
- http://www.digikeycareers.com/
- Telephone
- 888-671-1725
- Location
-
701 Brooks Avenue South
Thief River Falls
Minnesota
56701
United States
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