Advertising Operations Coordinator

Forum Communications Company in Fargo, ND is accepting applications for a full time Advertising Operations Coordinator. 

Responsibilities:

• Execute digital marketing strategies (SEM, email, social media, native, video and display advertising campaigns) to drive traffic and conversions on client websites.
• Analyze data and manage budgets, pacing and client performance to goals.
• Measure and report performance of all digital marketing campaigns and assess against goals (ROI and KPIs).
• Monitor campaign activity and pacing to ensure campaigns are running smoothly.
• Test the performance of ad creative, landing page design, beta opportunities, and other campaign elements to improve results.
• Build systems and protocols internally that ensure digital marketing is optimized across all platforms.
• Perform trafficking/QA of digital campaigns through DoubleClick For Publishers.
• Implement ad tags through tag management platforms.
• Troubleshoot ad hoc internal and client ad tagging, tracking and reporting issues.
• Assist with new business projects and vendor implementations from beginning to end.
• Communicate technical solutions for tracking and campaign management to a nontechnical audience.
• Learn new technologies and tools as needed (A/B testing, cross-device targeting).
• Other duties as assigned.

Requirements:

• Ability to learn quickly and solidly grasp technical training and learn specialized software.
• Able to function well in a fast-paced, deadline driven environment that often includes multiple, concurrent projects.
• Self-motivated individual that is proactive in anticipating problems and identifying solutions with excellent time management skills.
• Exceptional oral and written communication skills with attention to detail.
• Knowledge of Microsoft Office, Gmail, and Google Suite products.
• Knowledge of DoubleClick for Publishers (DFP) is a bonus.
• Strong understanding of online advertising and a desire to learn new technology.
• One year experience in related position.
• College degree preferred.