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Sales & Marketing Development Analyst

Employer
Doosan Bobcat North America
Location
West Fargo, ND
Salary
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Job Details

Build Your Future with Bobcat and Doosan! We want people with...BIG goals, BOLD dreams and an INNOVATIVE spirit!

Job Information

Obtain, analyze and leverage research and data to create insight, identify new opportunity, develop techniques, tools, programs and initiatives to achieve market share, revenue, operating income and other strategic business objectives for dealer and customer facing functional areas.

Role & Responsibility

Market Research
  • Support consistent adoption and utilization of the company’s methodology of capturing voice of market and voice of customer data.
  • Ensure the methodology is leveraged appropriately to execute tactical dealer/customer facing or product development business initiatives.

Strategic Marketing Initiatives
  • Support the development and adoption of marketing campaigns while evolving the measurement via new performance tools and metrics.

Strategic Market Performance
  • Assist in the development of analytic tools for dealer/customer facing functional areas that measure performance, market trends and prioritize different factors that impact the business.
  • Leverage the information to increase the amount of fact based decisions made in the organization.

Support Recruitment, and Dealer Profitability Strategies
  • The individual will identify dealership expansion opportunities for our current network using various methods of analytics and different market data resources.
  • Analyze income statements and balance sheets and make recommendations on areas of risk and profitability improvement.
  • Support the Dealer recruitment and Dealer Development teams on information and analysis on various offerings from our competitors in select markets.
  • Support any additional actions that further drive growth and improvement in the Rental, Parts, and Service aspects of the dealership as well as channel growth.


Job Requirement

  • Education Required: Bachelors degree in business administration, marketing, or related field.
  • Experience Required: 2>5 years
  • Travel Required: 25-50%
  • Demonstrated exceptional marketing, branding and communication competencies.
  • Former experience in channel/customer facing functional areas with construction equipment manufacturer desired.
  • Strong financial acumen.
  • Experience in vendor management competency preferred.
  • Demonstrated ability to effectively influence.
  • Tenacious execution.
  • Generate solutions based on critical analysis.
  • Maintain focus on high priority items.
  • Seek out new ideas and approaches.
  • Consistently demonstrate an eagerness to meet challenges (can’t is not a word).
  • Business experience in sales and marketing preferred.
  • Preferred field experience calling on construction dealer network.


Others

This role requires extreme customer focus on dealer and end-users. This individual should clearly understand the strucutre of the value chain and drivers of the organization.

The world-renowned brands that make up Doosan Bobcat produce industry-leading compact and heavy construction equipment, attachments, air compressors, lighting systems, generators and articulated dump trucks. Doosan Bobcat is a part of the Doosan Group, which employs 43,000 people in 38 countries worldwide. With people at the core of who we are, we believe the growth of our people will lead to the continued growth and success of our world-class company. Our team of dedicated employees is the backbone that allows us to provide construction equipment solutions that help our customers build the world of tomorrow. Wherever you find us, you’ll hear the sounds of progress, see the results of our people and feel the rhythm of transformation in everything we do.
 

Doosan is committed to a diverse workforce and is an Equal Opportunity Employer.  All qualified applicants will receive consideration for employment without regard to sex, age, race, color, religion, creed, citizenship status, national origin, disability, marital status, sexual orientation, gender identity, protected veteran status, or any other status or characteristic protected by law. Individuals with disabilities who require a reasonable accommodation in the application process or who need assistance accessing the information on this website should call 701-476-4263.

Nearest Major Market: Fargo

Company

Our people power our progress. Keeping our company moving forward means empowering employees with opportunities to grow and the resources necessary to be happy, healthy and productive. That’s why we offer our people a competitive and comprehensive benefits package. Here, you’ll enjoy full health coverage, paid time off, income protection, employee discounts on certain consumer goods, tuition reimbursement and more.

How do different cultures play a part in your organization?

Our North American headquarters is located in North Dakota, where we started the compact equipment industry. But our locations span the entire globe – dealers, manufacturing facilities and corporate offices – where innovation is driven forward worldwide. To continue expanding our reach, we’ve opened the Global Collaboration Center in the heart of downtown Minneapolis.

What skills, education, and experiences does your ideal candidate(s) have?

•Education Required: High School Diploma or Equivalent
•These are entry level opportunities
•Must be able to follow established methods and procedures and perform work accordingly. Must have the ability to work rapidly and under time pressure for extended periods of time in order to meet build requirements. Must possess the ability to read build sheets and blueprints.
•The ability to communicate with supervisors and fellow workers in both written and verbal forms at a level normally acquired through the completion of a high school diploma or GED is required.
•Job specific skills, techniques and safe work and equipment operating practices are learned through on-the-job and classroom training. General instructions are given on recurring duties, operations and assignments; detailed instructions are given on new duties, operations and assignments.

How would you describe the company leadership/team management? Our employees are the driving force behind our brand. We cultivate an environment where they feel valued and build their career while working for an industry leader. Career opportunities include positions in our corporate offices and manufacturing facilities. We also have a highly-competitive internship and co-op program. Your opportunity to contribute to the future of the compact equipment industry is right here.

Where do you see the company/organization in the upcoming years? https://www.bobcat.com/company-info/next-is-now

What do you feel candidates need to know about the company before applying?

Our success is powered by our people. Plain and simple. Their dedication and passion for empowering customers to accomplish more is what drives our continued industry leadership. Our integrated, global team of employees and dedicated dealers work together to deliver the best products and services; making lives, businesses and communities better and stronger.

Bobcat Company is both an employer and partner of choice, and we pride ourselves in attracting, retaining and developing top-tier talent and dealers to drive our mission forward.

Company info
Website
Location
North Dakota
United States

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