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Assistant Director, Marketing & Outreach

Employer
North Dakota State University
Location
Fargo, ND
Salary
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Job Details

Position Description:
The purpose of this position is to provide direction, guidance and leadership to the NDSU Bookstore by evaluating and developing marketing strategies, planning and coordinating marketing efforts, communicating the marketing plans to those involved, and building awareness and positioning for our Brand.

The NDSU Bookstore operates in a competitive, fast-paced and customer-centric retail environment, and it relies heavily on the timely and strategic use of compelling content to generate and maintain a high level of favorable awareness among its key markets (students, staff, faculty, Bison fans and alumni), drive sales, and facilitate a positive customer experience.

This position is responsible for developing original content and suggesting creative ways to attract, engage, and inform our stakeholders.

This position works both tactically and strategically with staff at all levels of the Bookstore and the NDSU campus, and will regularly interact with various external parties including suppliers, partners and customers

Minimum Qualifications:
  • Bachelor's degree in Marketing, Merchandising, Public Relations, Communications, Business
  • Experience with data analysis and making data driven decisions
  • MS Office
  • Strong computer skills, including data entry, word processing, and email
  • Excellent proofing and writing skills
  • Demonstrated ability and strong desire to support overall objectives of the department and store
  • Ability to think creatively and respond to a rapidly changing environment
  • Ability to work effectively within tight deadlines
  • Ability to work cross-functionally within an organization, gain support and lead & motivate a cross functional team
  • Excellent verbal and written communication skills
  • Outstanding public speaking and presentation skills
  • Excellent record of attendance and reliability in previous employment

Preferred Qualifications:
  • Three or more years' experience in a retail environment
  • Two or more year's supervisory experience
  • Adobe Creative Cloud (InDesign, Photoshop, Illustrator, TypeKit, AdobeStock, etc.)
  • Experience managing campaigns in Google paid search and social media advertising platforms
  • Web design experience and/or digital video editing experience
  • Working knowledge of TYPO3 CMS
  • Advanced experience in creating content for social media platforms, using social media management tools and growing a social audience
  • Digital marketing experience including email and e-commerce

Screening Date: 07/17/2019
Open Until Filled: No
Search Type: Internal/External Simultaneously: Open to all applicants
Special Instructions to Applicants:
Applicant must provide:
Example of how they would promote a Sidewalk Sale event on both social media platforms and in an email campaign.
Applicant must provide a sample marketing calendar (self-created) for a minimum of a 3 month period.

No Smoking Notice:
As an employer, the State of North Dakota prohibits smoking in all places of state employment in accordance with N.D.C.C. • 23-12-10.

EO/AA Statement:
NDSU does not discriminate in its programs and activities on the basis of age, color, gender expression/identity, genetic information, marital status, national origin, participation in lawful off-campus activity, physical or mental disability, pregnancy, public assistance status, race, religion, sex, sexual orientation, spousal relationship to current employee, or veteran status, as applicable.

Veteran's Preference Notice: This position is subject to North Dakota Veteran's Preference requirements.
Location (City, State): Fargo, ND

Posting Specific Questions

Required fields are indicated with an asterisk (*).
  1. * Are you a North Dakota resident?
    • Yes
    • No
  2. * Do you qualify for North Dakota veteran's preference?
    • Yes
    • No
  3. * If yes, list exact dates of service:
    (Open Ended Question)
  4. * Do you qualify for North Dakota disabled veteran's preference?
    • Yes
    • No
  5. * How did you hear about this position?
    • Academic Department
    • Bismarck Tribune
    • CareerFargo.com
    • Chronicle of Higher Education
    • Fargo Forum
    • JobsHQ
    • Friend/Co-worker/Family member
    • Higheredjobs.com
    • Indeed.com
    • Job Service of North Dakota
    • NDSU Employee
    • NDSU Website
    • Other newspaper (Please specify below)
    • Professional Publication/Organization Website
    • University Placement Office
    • Inside Higher Education
    • Other (Please specify below)
  6. If Other, please specify:
    (Open Ended Question)

Applicant Documents
Required Documents
  1. Cover Letter
  2. Resume
  3. Other Document 1
  4. Other Document 2
Optional Documents
  1. Veterans Preference Claim Form (DD214)
  2. Veterans Administration Letter
  3. Other Document 3


Company

NDSU is recognized as one of the nation’s top 108 public and private universities.

North Dakota State University is an employer of choice with a commitment to offer a well-rounded benefits package for employees and their families.

NDSU is listed at 95 among 404 public universities based on the university’s research expenditures reported to the National Science Foundation. In addition, NDSU is listed in the National Science Foundation’s top 100 in several areas, including: agricultural sciences; business management and business; communications; materials science; natural resources and conservation science; social sciences; sociology, demography, and population studies; and visual and performing arts.

Company info
Website
Location
1340 Administration Ave.
Fargo
ND
58102
United States

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